Kobo with an offering of more than 5 million eBooks and magazines to millions of readers across the globe is today one of the fastest growing e-reading services. The company has in its kitty, books with diverse and extensive content, top rated reading apps, and award winning devices. This online retailer is offering customers a slew of Kobo U.S. discount coupons and deals.
The bargains include 20% off on select books and titles, $5 off the first eBook purchase, select audio books for bargain prices, and many more. Yes, a good brand also needs to sell bargains, but not at the cost of value.
Every business knows communication is hard. It is not easy to be persuasive in this ‘dog-eat-dog’ environment. One of the compelling features of Kobo is its open platform. It supports most popular formats including EPUB and PDF, enabling customers to buy and read digital content from a diversity of sources.
Kobo highlights this aspect in its promotional.
While communicating details matter – and information must move quickly, because in this age of the internet, attention span is woefully low. Many retailers may feel that customers by nature are “price buyers”. This really is not true.
Price is just one of the factors that make a product sell.Take for instance makemkv coupons.People buy MakeMKV because they need a one-click solution to convert videos into free and patent–free formats. Makemkv coupons help them save money as well.
Savvy shoppers resort to value buying. If a good brand is available at a bargain deal, why not grab it? “It is not about the price always, people want value proposition each time they buy”, says a leading retailer of footwear. Not to say discounting does not help. It clears inventories, adds to the bottom line (if discounting is strategized properly), and helps in customer engagement.
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